GheGhe University of Wisdom and Understanding Impact on Young Nigerians

The rise of online education has created numerous platforms that challenge traditional learning methods, offering informal, yet impactful ways to gain knowledge. Among these emerging platforms is the GheGhe University of Wisdom and Understanding, an unconventional online platform founded by Nigerian influencer and self-styled financial expert Emmanuel Obruste, popularly known as GheGhe. While it is not an accredited academic institution, it has quickly attracted the attention of thousands of young Nigerians, particularly men, who are eager to learn practical life strategies, financial discipline, and relationship advice. Its approach to teaching, while controversial, has sparked conversations about modern masculinity, relationships, and financial literacy in Nigeria.

Launched around August 2025, GheGhe University is designed as a virtual school where participants engage in live online lessons. Unlike traditional institutions that rely on formal curricula, GheGhe University focuses on interactive sessions where young men learn from real-life examples and practical advice on navigating relationships and personal finance. The platform's appeal lies in its straightforward and unapologetic teaching style, emphasizing the importance of financial prudence and strategic thinking in personal and romantic relationships. It operates in an accessible online format, allowing tens of thousands of young people to join in real-time, creating a sense of community among learners with shared interests and goals.

One of the most striking aspects of GheGhe University is its ability to attract a massive following. Reports indicate that over 20,000 to 25,000 participants attended sessions in a single day. This level of engagement is remarkable for an informal online platform and demonstrates the growing appetite among Nigerian youth for alternative forms of education that go beyond traditional academics. Participants are drawn not only to the content but also to the personality of GheGhe himself. Known for his charisma and straightforward messaging, GheGhe commands attention and delivers lessons that resonate with the everyday challenges faced by young men in Nigeria. The success of this platform reflects a larger trend in Nigeria, where digital influencers are taking on educational roles traditionally held by institutions.

The core themes of GheGhe University are centered on practical life lessons, financial literacy, and relationship management. A memorable motto from the platform is, “No spend on woman wey no fit spend on you.” This phrase encapsulates GheGhe’s philosophy on financial discipline within romantic relationships, emphasizing the importance of mutual respect and shared responsibility. Participants are encouraged to avoid financial dependence in relationships and to seek partnerships where contributions are equitable. This messaging has sparked significant debate, with supporters praising the platform for empowering young men to make smarter financial decisions, while critics argue that it promotes a transactional view of relationships.

The platform's controversy extends beyond its financial teachings. Nigerian musician Portable and other public figures have criticized GheGhe University for allegedly promoting stinginess and isolating men from meaningful emotional connections. Critics argue that the advice provided can be interpreted as discouraging generosity and fostering unhealthy gender dynamics. Despite this, the university has maintained a strong following, demonstrating that its content resonates with many young Nigerians seeking guidance in a rapidly changing social and economic environment. The mixed reactions highlight the complex nature of online influence, where educational intent intersects with societal norms and cultural expectations.

GheGhe University is unique in the way it leverages digital media to create a learning environment. Participants can access lessons via online platforms, engage in discussions, and learn from a mixture of personal anecdotes, case studies, and practical exercises. This approach contrasts with traditional classrooms and formal universities, where rigid curricula and hierarchical structures often limit student interaction. By fostering a more participatory and informal learning style, GheGhe University enables students to internalize lessons and apply them in their daily lives. The interactive nature of the sessions also creates a sense of accountability among learners, as they can share experiences and challenge each other’s perspectives in real-time.

Another aspect that distinguishes GheGhe University is its emphasis on financial literacy. GheGhe teaches young men how to manage their finances, avoid unnecessary spending, and make informed decisions that contribute to long-term wealth accumulation. This focus is particularly relevant in Nigeria, where economic pressures and limited access to formal financial education can leave young people vulnerable to poor financial choices. By addressing these issues in an accessible and engaging way, GheGhe University fills an important educational gap, providing learners with tools that are immediately applicable in their personal and professional lives.

The platform also addresses relationship dynamics, particularly the challenges young men face in dating and partnerships. GheGhe's lessons often revolve around recognizing value in partners, setting boundaries, and maintaining respect within relationships. While controversial, these teachings aim to encourage self-respect and personal growth among participants. The university’s approach to relationship education reflects broader conversations in Nigeria about modern masculinity, the role of men in partnerships, and the importance of balancing financial and emotional responsibilities.

Public response to GheGhe University has been mixed. Supporters highlight the practical value of the lessons, noting that they provide insights often absent from formal education. Many participants report improved financial habits and better decision-making in relationships, attributing these changes to the guidance received from GheGhe. On the other hand, critics emphasize potential negative consequences, including fostering transactional relationships and reinforcing gender stereotypes. This divergence in opinions underscores the challenges of balancing informal education with cultural sensitivity and ethical responsibility, particularly in the context of relationships and social behavior.

Despite the criticisms, GheGhe University has had a measurable impact on young Nigerians. Its ability to engage tens of thousands of participants in live online sessions demonstrates the power of digital education and influencer-led learning. The platform also highlights the growing trend of informal education as a supplement to traditional academic systems. For many participants, GheGhe University provides an opportunity to gain knowledge and life skills that may not be readily available elsewhere. Its success illustrates the potential for online platforms to offer meaningful education, even outside conventional accreditation frameworks.

In conclusion, GheGhe University of Wisdom and Understanding represents a novel approach to online learning and personal development in Nigeria. While it is not a traditional or accredited university, its impact on young men seeking guidance in finance and relationships is undeniable. Founded by Emmanuel Obruste (GheGhe), the platform has attracted tens of thousands of participants, sparked public debate, and provided practical lessons in financial discipline and relationship management. Its unconventional approach, combining digital media with interactive lessons and a charismatic instructor, sets it apart from traditional educational models. Whether viewed as empowering or controversial, GheGhe University demonstrates the evolving landscape of informal education and the influence of digital platforms in shaping the lives of young Nigerians.

The continued growth of GheGhe University suggests that informal online education will play an increasingly important role in personal development. By leveraging technology, influencers like GheGhe can reach a broad audience, providing lessons that are relevant, timely, and applicable. While debates about gender dynamics and ethics will likely continue, the platform has undeniably created a space for young men to learn, reflect, and improve their financial and personal lives. As digital education continues to expand, GheGhe University may serve as a model for similar initiatives aimed at equipping young people with the tools and knowledge needed to navigate modern society successfully.

What Is GheGhe University of Wisdom and Understanding?

• GheGhe University is not an accredited academic institution. Instead, it functions as an online class or coaching series created by Nigerian influencer and self-styled financial expert Emmanuel Obruste, popularly known as GheGhe.

• Launched around August 2025, the platform delivers live online lessons primarily aimed at young men. Its core focus is on financial discipline, relationship guidance, and practical life skills.

• The university has quickly gained attention and popularity:

  • Reports suggest that 20,000 to 25,000 participants attended sessions in a single day.
  • It operates as a virtual “school,” offering lessons on relationships and money management).

Key Themes and Public Reactions

• Core Philosophy: One of the platform’s most recognizable messages is:

  “No spend on woman wey no fit spend on you.”

  This statement emphasizes GheGhe’s position on financial responsibility in relationships, encouraging young men to avoid spending on partners who do not contribute equally.

• Controversy and Criticism: The platform has sparked debate. Some participants praise its empowering and candid approach, while others, including Nigerian musician Portable, criticize it for discouraging generosity and promoting self-centered behavior. Critics have even mocked the platform as a “school of stinginess”.

• Gender Dynamics: Some argue that GheGhe’s advice may be disrespectful toward women, questioning whether it encourages healthy relationship behavior or reinforces problematic stereotypes.

Quick Overview

FAQs about GheGhe University of Wisdom and Understanding

1. What exactly is GheGhe University of Wisdom and Understanding?

GheGhe University is an informal online platform founded by Nigerian influencer and self-styled financial expert Emmanuel Obruste, also known as GheGhe. It is not an accredited academic institution but functions as a coaching and mentorship program. The platform provides live lessons on financial discipline, relationships, and practical life skills, primarily targeting young men. It uses social media and online streaming to reach participants across Nigeria, creating a virtual classroom environment where students can interact and learn in real time.

2. Who can join GheGhe University and how do I participate?

GheGhe University is open to anyone interested in its lessons, though its content is mainly tailored for young men. To participate, individuals typically join via online platforms, social media announcements, or live streaming sessions conducted by GheGhe himself. Participants do not need formal qualifications to join, and the program is accessible from any location with internet access. Sessions may include interactive discussions, Q\&A segments, and practical exercises focusing on financial decisions and relationship strategies.

3. What topics are taught at GheGhe University?

GheGhe University focuses on three main areas:

1. Financial Discipline – Teaching participants how to manage money, avoid unnecessary spending, and make smart financial decisions.
2. Relationship Advice – Providing guidance on dating, partnerships, and recognizing equitable and meaningful relationships. A popular motto from the university is: “No spend on woman wey no fit spend on you.”
3. Practical Life Skills – Offering tips on personal development, decision-making, and navigating societal expectations.

The lessons are interactive and often illustrated with real-life examples and scenarios, aiming to help participants apply these principles in daily life.

4. Why is GheGhe University controversial?

GheGhe University has sparked debate for several reasons:

• Its advice on relationships, especially the emphasis on financial reciprocity, is seen by some as discouraging generosity or promoting a transactional view of relationships.
• Critics argue that certain teachings may reinforce negative gender stereotypes, potentially disrespecting women or encouraging self-centered behavior.
• Public figures, including Nigerian musician Portable, have mocked the platform and its participants, calling it a “school of stinginess.”

Despite the controversy, many participants defend the program, citing the practical financial and life lessons as empowering and relevant.

5. How popular is GheGhe University and what impact has it had?

GheGhe University has achieved significant popularity since its launch around August 2025. Reports indicate that 20,000 to 25,000 participants attended live sessions in a single day, reflecting its broad reach and appeal. The platform has created a sense of community among young Nigerians seeking financial guidance and relationship advice. Many participants report improved money management skills, better decision-making, and a clearer understanding of relationship dynamics. While it is informal and unaccredited, GheGhe University illustrates the growing influence of online mentorship and digital education in shaping young people’s lives in Nigeria.